What we do
"FICO is the leader in taking data, applying analytics, predicting consumer behavior, and then optimizing interactions with consumers based on that insight. This is our distinctive competence. Our vision is to take this competence and become the cloud platform of choice for B2C companies that want to optimize their interactions with consumers."
Will Lansing, Chief Executive Officer
We believe in the power of data-driven intelligence to transform the way organizations make and apply decisions.
Why FICO Decisions?
More information allows for more precise decisions. FICO analytics use available data to produce the best decisions possible. FICO’s proven science leverages the latest technology to drive consumer behavior insights and optimize business processes.
That’s powering decisions. That’s the power of FICO.